The Aftermath of Adpocalypse

Is the 'Adpocalypse' over yet?

Adpocalypse was the term dubbed by the internet to the drama that happened several months ago on YouTube when advertisements were seen on controversial videos, which freaked out the advertisers. Videos that included hate speech or even links to terrorist groups... Read more at Forbes!

Since then, YouTuber have dished up an AI bot and can be explained in their own words:

"in the first few hours of a video upload we use machine learning to determine if a video meets our advertiser-friendly guidelines. This also applies to scheduled live streams, where our systems look at the title, description, thumbnail and tags even before the stream goes live."

Casey Neistat just recently made a video explaining his frustrations that the creators, whether small or large, are the lifeblood of YouTube. If people's livelihoods are invested in this company, and this is their way of making a living, they deserve to be treated properly and rewarded their fair share. But how can they when a video gets flagged and then they lose potential revenue as they await the appeal to YouTube?

Here's what a fellow YouTube user (Spammels) wrote under Casey's video that sums up everything perfectly:

The AI bot has been in the wild now for 6 months and is the point of failure to the mass demonetization to the point an entire team has been created purely to validate the human requests being generated from it. However, only larger YouTubers actually get a reaction. Small YouTubers are kicked down and told to work harder and go away. I had 25 emails with YouTube Creator support that would copy and paste their blogs back to me and refused to assist in any way.

The consensus is that the bot 90% of the time is wrong. People are suffering for no reason other than YouTube's inability to do the right thing. The solution is to let the AI bot continue teaching itself but remove it's ability to action it's conclusion. That same team that is checking the human validation requests could instead be checking the robots conclusions and confirming if it's correct or not. That would not only be a benefit to the robots education but also removes the damage being causes every single second of every single day.

What a frustrating conundrum! We'll provide more deets as to what solutions are available soon!

~For now it's James signing off!

Comments

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